This medical practice hosts the offices of two doctors, a gynecologist and a surgeon specialist. The brief required a brand as well as a space that would create a friendly, uplifting and, at the same time, professional atmosphere, and would reflect the doctors’ distinct personalities and medical specialties.

In order to provide an appropriate solution, we treated the two separate medical specialties as two “brands” that become partially intertwined.

This approach of keeping the activities of the two doctors adequately linked to each other but also separate was followed through in the design of the actual space.